How to Summer-Proof Your Business (Without Losing Momentum or Your Sanity)

Hey friend! Welcome back to another Biz Tip Thursday episode of The Passports, Profits and Pixie Dust Podcast. I’m your host, Lindsay Dollinger — high school Spanish teacher, dog mom, world traveler, and direct seller. I empower women to build their direct sales businesses the right way so they can earn the income they deserve, live the life they dream about, and yes… travel the world.

Now that the intros are out of the way, let’s dive in!

Listen to the episode of the podcast here:

☀️ Summer Is Here… But Your Business Still Exists

If you’ve been part of this community for a while, you’ve probably heard me talk about this before — because it’s that important:
You must summer-proof your business.

Summer is beautiful and magical and FUN. It’s also one of the easiest times of year to completely fall off the business wagon.

All the things pop up:

Pool days
Family vacations
Beach trips
Fairs, festivals, county events
Holidays like Memorial Day & the 4th of July
End-of-school chaos
Long, sunny afternoons that call your name louder than your business does

But here’s the truth…

You listen to this podcast because you want MORE.
You feel called to step into your next level.
You want to grow — even if you’re scared or unsure or overwhelmed.

So let’s wash off that fear, shake off the anxiety, and leave behind whatever has been holding you back.

Summer is a season of growth, fun, rest, adventure, and possibility…
and your business gets to grow right along with it.

🌴 What Summer-Proofing Your Business Really Means

Everyone’s summer looks a little different — especially because I’m a teacher, so my schedule shifts more dramatically than many. But no matter what your job or routine looks like, everyone faces the same seasonal challenges.

You’re going to have:

More distractions
More spontaneous plans
More downtime (or more kid-time!)
A shift in routine
A desire to play and relax

Which means…

If you don’t prepare ahead of time, your business will slide backward.

And I don’t want that for you.

🪨 The Rock Analogy You NEED to Remember

One of my favorite visuals — I think I originally heard it from Melanie Mitro — is this:

Imagine a caveman pushing a giant boulder up a hill.
He’s pushing consistently, step by step.
Hard, but doable.

Now imagine he stops.

What happens?

The rock rolls back down and crushes him.
And when he starts again, it’s even harder because he already spent energy the first time.

Your business is that rock.

If you stop completely for the summer…

Your momentum dies
Your confidence drops
Your audience forgets you
Your sales slow down
Your team loses consistency
You have to start over from the bottom in August

Instead, keep taking ONE step a day.
A consistent, intentional step.

That’s how you stay afloat.
That’s how you grow.
That’s how you avoid burnout and frustration.

📅 Structure Creates Freedom: Time Blocking for Summer Success

You know I LOVE time blocking. I’m obsessed with scheduling your life with intention — especially during chaotic seasons.

Here’s what I want you to plan:

Your work time
Your family time
Your vacations
Your workouts
Your meal prep
Your rest
Your fun
Your content

YES, even in the summer.

Batch your content.
Use scheduling tools.
Preload your posts.
Schedule your emails.
Pre-record your podcast episodes.

If you’re always several weeks ahead, you become unbothered by vacations, long weekends, sick kids, or surprise lake days.

And friend… if I can run a business while traveling internationally for weeks at a time during the summer, so can you.

🔄 Show Up Daily — Even If It’s Only on Stories

Here’s how I instantly know someone is serious about their business:

That little ring around their Instagram or Facebook story?
It’s always there.

Because that means:

They are showing up
They are present
They are consistent
They understand visibility
They care about their audience

Does it have to be perfect? Nope.
Does it have to be daily? Ideally, yes.

Stories take 30 seconds.
There is NO reason not to show up.

🎯 Gut Check: What Is Your Commitment Level?

This is the part where I lovingly challenge you.

If you don’t have big goals…
If you don’t know what you’re working toward…
If you’re not excited or inspired or lit up…

Then you might not have a business.
You might have a hobby.

And friend, hobbies are GREAT — but don’t beat yourself up when a hobby doesn’t produce business-level results.

So ask yourself:

What do I really want from my business?
What am I willing to do to get there?
What am I willing to give up to get there?
What does success look like for me this summer?
How will I show up?

Because if your dreams are BIG, your commitment has to match.

🌞 How to Keep Your Business Moving Forward All Summer

Here are questions to guide your plan:

✔️ When will you work your business?

Early mornings?
Naptime?
Before bed?
During karate practice?
In the car before appointments?

✔️ What tasks must you do daily?

Invites?
Follow-ups?
Connecting?
Posting?
Engaging?

✔️ How can you multitask without losing quality?

Podcast while walking
Messages while kids play
Stories at the pool
Follow-ups during sports practice

✔️ Who can you meet while you’re out?

Pack samples in your beach bag
Talk to people you naturally cross paths with
Let your summer lifestyle be part of your brand

You never know whose life you could impact.

☀️ Summer-Proof Your Business, Protect Your Momentum, and Have FUN

You get to enjoy summer.
You get to rest.
You get to play.
You get to travel.

AND
You get to work your business like a business.

Both can exist.

In fact, both should exist.

Your future self in August — standing at the top of that hill — will thank you for not letting the rock flatten you.

The Passports, Profits and Pixie Dust Podcast Episode 81- Summer-proofing your Business