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Mastering the Art of Communicating as a Women Entrepreneur
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Communication Is a Confidence Skill (And You Can Practice It)
If you’ve ever found yourself:
- apologizing for things that aren’t your fault,
- minimizing your wins,
- second-guessing your boundaries, or
- trying to sound “less intimidating” in business…
This episode is for you.
Today’s guest, Amrita Rose, brings a powerful mix of practicality and pixie dust to a topic every woman entrepreneur needs: how we communicate—out loud, online, and in our own heads—directly impacts our confidence, boundaries, and income.
Meet Amrita Rose
Amrita Rose is a life coach and career coach, an Akashic and wisdom worker, and someone who beautifully blends:
- positive psychology
- somatic coaching
- meditation + yoga traditions
- energy work + the Akashic field
- and even a sprinkle of quantum-level perspective
She’s based in Colorado and works with clients virtually, helping people who feel “stuck” or like they’ve lost the thread of who they are reconnect with their direction, voice, and purpose.
And her journey into coaching? Not what you’d expect.
Amrita originally thought she’d be an architect, started in academia as a photography and digital imaging teacher, and has taught yoga and meditation for decades. A friend finally said something that clicked:
“Everything you’ve ever done is teach people how to see the world differently. Why don’t you become a life coach?”
Sometimes the universe doesn’t whisper—it hands you the next step.
The Book Mentioned in This Episode
Amrita also shared about her book:
“No Plaid Suits: How Not to Have a Boring Normal Life”
It’s a collection of practical, quick essays—everything from confidence to grief to relationships to generosity (including the spicy idea that being generous is actually selfish—in the best way).
One of the biggest takeaways?
When you say “yes” out of obligation, people can feel it.
When you say “yes” with boundaries, your presence becomes a gift.
The Hidden Confidence Killer: The Words We Use
One of the most actionable parts of this interview was Amrita’s very practical communication coaching.
Because confidence isn’t just mindset—it’s also language.
Communication Shift #1: Stop Saying “I’m Sorry” (Unless You Actually Did It)
Amrita pointed out something many women do without realizing:
We apologize for our existence.
Examples:
- “Sorry!” when passing someone in the grocery aisle
- “Sorry!” when asking a question
- “Sorry!” when we take up space
Instead, she offered a powerful alternative:
If you mean empathy, don’t say “I’m sorry.” Say:
“I’m sad to hear that.”
“That makes me sad.”
“I hate that you’re going through that.”
It’s still compassionate—but it doesn’t train your brain to shrink.
Communication Shift #2: Replace “But” With “And”
This one is simple, but it changes everything.
Instead of:
“I wanted to do the interview, but I had jury duty.”
Try:
“I wanted to do the interview, and I had jury duty.”
“But” can feel like a limitation, an excuse, or a powerlessness sentence.
“And” makes space for reality and choice.
It’s not either/or. It’s both/and.
Communication Shift #3: Remove the Word “Just”
This one hit hard (because we ALL do it).
- “I’m just checking in…”
- “I just wanted to ask…”
- “It’s just a small thing…”
- “I’m just doing the marathon…” (even though it’s 26.2 miles!)
“Just” minimizes your power, your work, your voice, and your wins.
Try removing it and notice how your message instantly sounds more grounded and confident.
Challenge: Pick ONE of these shifts and practice it for two weeks. Don’t try to do all three at once. Awareness comes first.
Confidence, Boundaries, and the Patriarchy (Yep, We Went There)
Amrita also named what many women feel but don’t always say out loud:
We’ve been conditioned to believe we’re not enough.
That we should be more “polite,” quieter, smaller, easier.
And that conditioning affects how we:
- price our offers
- market ourselves
- speak on camera
- set boundaries with clients
- show up in rooms where we feel “too much”
Her reminder was simple and empowering:
You don’t need to apologize for taking up space.
When You’re Overthinking, Come Back to the Heart + the First Physical Step
Another gem from this conversation was Amrita’s grounding approach to decision-making.
When your mind is spinning with:
- “What if…”
- “In case…”
- “Maybe I should…”
- “I don’t know where to start…”
She recommends asking:
- What does my heart want first?
- What is the very first physical action I can take?
Not “plan the whole quarter.”
Not “map out the entire business model.”
A physical action:
- open the document
- send the email
- make the call
- write the first sentence
- book the URL
- schedule the thing
Because momentum is created through action, not overthinking.
A Truth You Need Today: You’re Infinite, Eternal, and Whole
One of the most powerful lines from this episode came from ancient wisdom (Yoga Sutras) but feels unbelievably relevant for modern business:
You are infinite. You are eternal. You are whole.
Not broken.
Not behind.
Not “missing something.”
From that place, your next question becomes:
What do I want to create?
And that’s where the magic starts.
Where to Connect with Amrita Rose
You can find Amrita here:
- Website: AnUnstoppableLife.com
- Instagram + Facebook: @AnUnstoppableLife
- She also offers free guided meditations and resources via her newsletter.
Final Takeaway
Your communication is not a personality trait.
It’s not something you “either have or you don’t.”
It’s a skill.
And you can practice it.
Start with your words:
- Stop apologizing for existing.
- Stop shrinking your sentences.
- Stop “just”-ing your brilliance.
Because your business needs your voice.
If you loved this episode, screenshot it, share it to IG Stories, and tag me @lindsaydollinger so I can thank you and share it too. ✨


